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MTV 'Hyper Sonar' Halloween Ident by Ocular Lab, a nominee on Motion Design Awards MTV 'Hyper Sonar' Halloween Ident by Ocular Lab, a nominee on Motion Design Awards

MTV 'Hyper Sonar' Halloween Ident

Avatar of on Motion Design AwardsAvatar of on Motion Design Awards
Ocular Lab
Milan, IT
Video of the day - January 20, 2023
concept: 8.16design: 8.83motion: 8.60sound: 8.36How the score is calculated
final score: 8.51details
Video of the year - 2022
concept: 8.16design: 8.83motion: 8.60sound: 8.36How the score is calculated
final score: 8.51details
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About this video

MTV asked us to design their Halloween ident. The main request was to have a bat and that it was in line with our style. The result was an ident characterized by these 4 keywords: HIGH CONTRAST ULTRA TEXTURED MOODY OPTICAL

About Ocular Lab

Still image of MTV 'Hyper Sonar' Halloween Ident by Ocular LabStill image of MTV 'Hyper Sonar' Halloween Ident by Ocular Lab
Still image of MTV 'Hyper Sonar' Halloween Ident by Ocular LabStill image of MTV 'Hyper Sonar' Halloween Ident by Ocular Lab
Still image of MTV 'Hyper Sonar' Halloween Ident by Ocular LabStill image of MTV 'Hyper Sonar' Halloween Ident by Ocular Lab
Still image of MTV 'Hyper Sonar' Halloween Ident by Ocular LabStill image of MTV 'Hyper Sonar' Halloween Ident by Ocular Lab
Still image of MTV 'Hyper Sonar' Halloween Ident by Ocular LabStill image of MTV 'Hyper Sonar' Halloween Ident by Ocular Lab

Credits

Creative Direction Renè Olivo Emanuela Denti Creative Youth and Music https://www.instagram.com/creative_youth_and_music/ Design & Art Direction Ocular Lab https://www.instagram.com/ocular_lab/ www.ocularlab.it Lead Animator, Clean-up and Coloring Federico Manuli Compositing, Texturing, Logo Animation Luca Manuli Sound Design Davide Foti https://www.instagram.com/nowherestudio_/

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