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Mortlach - Midnight Malt by Diorama, a nominee on Motion Design Awards Mortlach - Midnight Malt by Diorama, a nominee on Motion Design Awards

Mortlach - Midnight Malt

Avatar of  on Motion Design AwardsAvatar of  on Motion Design Awards
Diorama
Milan, IT
Video of the day nominee
concept: 6.50design: 7.03motion: 7.02sound: 7.04How the score is calculated
current score: 6.87details
1 day left
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About this video

Animation for the global launch of Mortlach's 30 yo Midnight Malt. With a conceptual approach, the animation shows the distillation process as a work of art: following the journey of a drop, we made a parallel between how time flows and the liquid flows in the distillation process, with a moment of stillness to underline the 30 year-long wait necessary to obtain the exclusive Midnight Malt.

About Diorama

Still image of Mortlach - Midnight Malt by DioramaStill image of Mortlach - Midnight Malt by Diorama
Still image of Mortlach - Midnight Malt by DioramaStill image of Mortlach - Midnight Malt by Diorama
Still image of Mortlach - Midnight Malt by DioramaStill image of Mortlach - Midnight Malt by Diorama
Still image of Mortlach - Midnight Malt by DioramaStill image of Mortlach - Midnight Malt by Diorama

Credits

Creative direction: Diorama, Gilberto Bonelli Art direction: Jacopo Rosano Production management: Pietro de Pasca 3D: Kait Cartmell, Luca Marini, Simone Cerroni Sound design: Laura Migliano

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