Video of the day - February 24, 2023
concept: 7.46design: 8.01motion: 8.20sound: 7.77How the score is calculated
final score: 7.88details
About this video
We created and directed this 3D animated SoMe spot for the smoothest beer in Copenhagen “Instead of Pillow talk”. Starting up with the clean and minimalistic label for the beer can, we wanted to keep the motion in a graphic-design sense of style, mixed with a vibrant, colorful and playfull vibe to bring forward the energy of the product.
Concept: April Lauring Art Direction: Chris Leon Juel, April Lauring 3D animation: Emiliano Flores Render and Color grading: Chris Leon Juel, Emiliano Flores Sound: Benjamin Hurtigkarl -- Label Design: Day21 // day21.dk