About this video
Givenchy Paris contacted us to create the images and video commercial for the launch of their new sneaker TK-360. A product inspired by the future and created by the most advanced technology. The request was to show the sneaker being created from the future, in a new environment, by shoemaking technology far in advance of today's. We conceptualized and produced the campaign hand in hand with Givenchy´s team and their Creative Director Matthew Williams, to bring closer that imaginary future world from where this sneaker comes.
About TAVO STUDIO
Direction: TA\VO STUDIO Tavo Ponce (Director) Beatriz Romero (Producer) Juan Linera, David Pastor (Art Direction + animation) Luis de la Barrera (sneaker modeling) Sound Production: Staub Audio Sound Process reel: Nuva Sound Client: Givenchy