About this video
The Animation.Monks team at Media.Monks expertly brought the intricately designed 3D characters, known as ROBO AVATARS, to life. These characters, a joint design effort by UV Zhu and the JIDU team, don virtual clothes composed of multiple layered fabrics and textures. Each character was meticulously prepared and refined for motion, aiming for the most realistic movements. Enhanced with relatable, human-like expressions and gestures, these futuristic characters blur the boundaries between the real and virtual, offering a truly immersive experience. These animated ROBO AVATARS are a central feature of 'ROBOVERSE'. This interactive in-store digital experience was conceptualised by Experience.Monks and developed by Tech.Monks for the launch of JIDU's first flagship store. JIDU, an automotive-robot-company, is a joint venture between Baidu, China's largest search engine, and Geely, a Chinese manufacturer of electric vehicles. In this unique experience, visitors have the opportunity to create their own Robo-self, also known as ROBO AVATARS. Gensler, the spatial design agency, was responsible for shaping the physical aspects of this project. Media.Monks was tasked with providing JIDU with a comprehensive in-store digital journey. This journey seamlessly connects online and offline experiences for the SanLiTun flagship and its WeChat mini program.
Credits - CG/Animation : CG Motion Director - Taranveer Singh Sr. Producer - Aarchish Jain Character Designer - Uv_zhu Simulations - Taranveer Singh CG Artists - Srajal Mandwal Marcus Dindina Aysha Ali Character Animators - SANTOSH KUMAR, Anshuman Dhyani, Mohit khatri Character Rigger - Ekta Dixit Creative: Creative Director - MARULA Vaz Associate Creative Director - Maria Biryukova Design: Design Lead - Niccolò Gorfer UI Designer - Wiriyak Suvanmani UI Designer - Yifan W. Animator - Kerby Ng Concept Artist - Felipe de Barros Illustrator - Bryan Tham Dev: Tech Lead - Ivan Gu Technical project manager / Developer - Ed Lee Front-End Developer - Eric Wu, Jonas Tillman UX Design : UX Lead - Jeroen Hol, Mei Mei UX Designer - Iona Ma Project Management : Lead Experiential Producer - Tianwei Wang Experiential Producer - Tammy Zhang Junior Experiential Producer - Layne Shi