About this video
Step into the world of Ghost Kidz! Lil' ILL and Filth-E join forces with Buffalo-born rapper Armani Caesar in their electrifying video for “Big Bag.” TONIC DNA is thrilled to be part of this exciting project from Superplastic! Directed by Academy Award nominee Robert Valley, “Big Bag” finds the Ghost Kidz conquering New York City for some larger-than-life 3D action. Lil' ILL and Filth-E take the Big Apple by storm in this high-speed chase adventure, with cameos from other Superplastic favorites along the way. We loved working alongside Valley and the Superplastic team to turn this ambitious vision into a reality. Achieving Robert Valley's signature 2D look in 3D was no easy task. We scoured his previous works and tried to get as close as we could, and Valley provided very detailed color studies and drawovers to guide the team. There was a total collaboration between lighting and comp, where what came out of 3D lighting renders wasn't meant to be close to the final look but to give as many tools to comp to achieve the stylized result. For our animation team, working with an esteemed director like Robert Valley was truly an honor, and we are proud of the final results.
About Tonic DNA
Credits: Created by: Superplastic Director: Robert Valley Executive Producer: Stefanie Bitton Senior Producer: Frédérique Parenteau Production Coordinator: Stefen Lamontagne Technical Coordinator: Elisa Cura Concept, animatic and designs: Robert Valley Matte Painting & Design: Michael Renaud David Goldstyn 3D Team CG Supervisor: Kim Fredette Animation Supervisor: Wiley Townsend Modelling artists : Kim Fredette Lisandre Thériault-Brunet Maxime Pelletier Rigging artist: Kim Fredette Texture artists: Kim Fredette Lisandre Thériault-Brunet Maxime Pelletier 3D Animators : Wiley Townsend Alien Ma Alfonso Cindy Foucault Laurent Pelletier Magelan Fournier-Cozic 2D FX for 3D scenes: Leyenda Lighting artist : Lisandre Thériault-Brunet Compositor: Marta Grasso Alien Ma Alfonso