Mister Hairu - Best Ramen in town

About this video

We got into the ramen business. The video was made for the launch of a new ramen shop with a traditional spirit but contemporary vibes. The shapes and strokes were distorted to evoke ink, the textural appearance is inspired by traditional Japanese washi (和紙) paper. The framerate has been reduced to emulate traditional animation. The result is the transposition of a dream into images, where the consumer's desires meet the chef's story and experience.

About Gotham Studio

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