About this video
"Be a Hero" This project proposes a public service-type video that promotes blood donation culture and enhances awareness of the American Red Cross. It introduces the basic concept of blood types and explains the donation process and participation methods using simple objects in a visually engaging and easy-to-understand way. To capture the attention of a diverse audience, the video combines 2D and 3D animation, stop-motion, and live-action in a dynamic and creative presentation. The simple yet effective approach ensures clarity while making the information more accessible. Beyond delivering facts, the video helps viewers understand the value and necessity of blood donation. Additionally, it provides insight into the mission and work of the American Red Cross, helping viewers learn more about the organization’s role in saving lives. Your blood can be a beacon of hope for someone. Your kindness keeps another heart beating! World Blood Donor Day (June 14th) National Blood Donor Month (January) American Red Cross Giving Day (the fourth Wednesday in March)
About aesunjung
Credits
Director designer, animator: Ae Sun Jung Narration: Jenellevo Music: Gavin Luke