About this video
As part of Brick Visual, Brick Academy supports both beginners and advanced designers and illustrators in the field of architectural visualization. When approaching the company’s rebranding, it was important for us to develop a concept that clearly defines and communicates the Academy’s core activities. We moved away from the old triangle logo and embraced a more three-dimensional direction—reflecting the fact that participants in the training program learn 3D fundamentals, video production techniques, and matte painting skills. The final logotype is a three-dimensional form - a triangular prism - evolving from Brick Visual’s original square/cube logo. Depending on the viewer's perspective - it introduces both 2D and 3D elements into the visual identity, while embodying the Academy’s mindset and educational approach. Our aim was to seamlessly blend these elements into a fluent motion— starting with the evolution of the logotype, and then showcasing the renewed color palette, typography, and a snippet from the website. The motion language illustrates the ease with which students at the Academy explore composition, color theory, and visual culture, whether working with still images (2D) or animation (3D).
About Brick Visual
Credits
Creative Direction and Motion Design: Lilla Hajnal Copywriting: Gyula Maróti 3D Animation: Zsombor Lukács, Lilla Hajnal Producer: István Lovák