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Ariane 6: Selected Teaser for Launch Campaign by Maxime Ducret, a nominee on Motion Design Awards Ariane 6: Selected Teaser for Launch Campaign by Maxime Ducret, a nominee on Motion Design Awards

Ariane 6: Selected Teaser for Launch Campaign

Avatar of  on Motion Design AwardsAvatar of  on Motion Design Awards
Maxime Ducret
Bordeaux, FR
Video of the day - May 14, 2025
concept: 7.31design: 7.65motion: 7.39sound: 7.37How the score is calculated
final score: 7.44details
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About this video

As part of a creative challenge launched by ArianeGroup and aimed at students, several teams were invited to produce a teaser video for the Ariane 6 launch. Among all the submissions, only one would be selected, and ours was the winner. The brief was open-ended: create a teaser that captures the essence of Ariane 6 without directly revealing the launch. To respect this constraint, we chose to suggest the launch rather than show it, using a miniature model of the spacecraft as a symbolic trigger. At the moment this model begins to levitate, it's as if the entire world enters zero gravity. This surreal shift creates a quiet tension, placing Ariane 6 at the center of a transformation that speaks to its power without needing spectacle.

About Maxime Ducret

Still image of Ariane 6: Selected Teaser for Launch Campaign by Maxime DucretStill image of Ariane 6: Selected Teaser for Launch Campaign by Maxime Ducret
Still image of Ariane 6: Selected Teaser for Launch Campaign by Maxime DucretStill image of Ariane 6: Selected Teaser for Launch Campaign by Maxime Ducret
Still image of Ariane 6: Selected Teaser for Launch Campaign by Maxime DucretStill image of Ariane 6: Selected Teaser for Launch Campaign by Maxime Ducret
Still image of Ariane 6: Selected Teaser for Launch Campaign by Maxime DucretStill image of Ariane 6: Selected Teaser for Launch Campaign by Maxime Ducret
Still image of Ariane 6: Selected Teaser for Launch Campaign by Maxime DucretStill image of Ariane 6: Selected Teaser for Launch Campaign by Maxime Ducret

Credits

DA - Motion Designer : Maxime Ducret DA - Motion Designer : Joachim Mourier DA - Motion Designer : Tom Orlando DA - Motion Designer : Yann lepretre Compositeur : Hugo Wurdel

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