About this video
The new GBT Machine by EMS is finally revealed. A new way to shape the future of dental care — and support clinicians worldwide. Swiss-made, blending performance, precision, and elegance. Every curve, every feature, every detail designed with intent. More than a product launch, this is: • storytelling aligned with EMS’s vision • technical specs turned into visual language • close collaboration from concept to execution For this global reveal, we combined live-action, 3D design and 2D illustration to show the machine from every angle.
About Vendredi Society
Credits
Craft by the creative kids at Vendredi Society: • Creative Directors: Raffael Velluti & Eva Dussourd • Operations Director: Bertrand Meunier • Lead 3D Art Director: Benoît Texier • 3D Art Director: Thomas Pomarelle • Art Director: Pierre Hubin • Copywriter: Julie Barthélemy • Filmmaker: Tanguy D. • Photographer: Alice Lévêque • Sound Designer: Sylvain Roche