About this video
Istanbul Sport Films Festival is where the intensity of sports meets the power of cinematic storytelling. More than just a showcase of competition, the festival highlights the sacrifice, resilience, and emotions that make sports journeys unforgettable. For its debut edition, we developed a communication campaign that brings this spirit to life. This teaser series consisting of 3 animations explores the themes of blood/sweat/tears in sports. It references different sports and adds a voice-over giving a great motivational speech.
About Mahmut Kalyoncu
Credits
Client: @istanbulsportsff Agency: @monroe.works Creative Director: Onur Gökalp @onurgokalp Art Director: Ataberk Akalın @atabjerg Jr. Art Director: Okay Aksu @okayaksu_ Project Manager: Oğul Girgin @monsieur_jirjin Freelance Motion Designer: Mahmut Kalyoncu @mahmutkalyoncu