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Freeform's 25 Days of Christmas by ROVE, a nominee on Motion Design Awards Freeform's 25 Days of Christmas by ROVE, a nominee on Motion Design Awards

Freeform's 25 Days of Christmas

Avatar of  on Motion Design AwardsAvatar of  on Motion Design Awards
ROVE
Portland, ME, US
Video of the day nominee
concept: 6.72design: 7.45motion: 7.08sound: 6.97How the score is calculated
current score: 7.07details
18 days left
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About this video

We teamed up with Freeform to completely reimagine their month-long holiday extravaganza, 25 Days of Christmas. Drawing from Freeform's design language, we whipped up a cheeky, whimsical cast of holiday food-inspired illustrated characters—so delicious, you could eat them! Designed and animated from the snow-dusted ground up, these characters became the heart of the campaign. They starred in social media posts, on-air promos, print materials, billboards, and more, spreading holiday cheer far and wide.

About ROVE

Still image of Freeform's 25 Days of Christmas by ROVEStill image of Freeform's 25 Days of Christmas by ROVE
Still image of Freeform's 25 Days of Christmas by ROVEStill image of Freeform's 25 Days of Christmas by ROVE
Still image of Freeform's 25 Days of Christmas by ROVEStill image of Freeform's 25 Days of Christmas by ROVE
Still image of Freeform's 25 Days of Christmas by ROVEStill image of Freeform's 25 Days of Christmas by ROVE
Still image of Freeform's 25 Days of Christmas by ROVEStill image of Freeform's 25 Days of Christmas by ROVE

Credits

Executive Producer: Gabe Bornstein Executive Creative Director: Jay Brown Senior Creative Producer: Jennifer Vance Post Producer: Brian Miller Lead Designer: Philip Nordstrom Designer: Madison Kelly Designer: Sarah Boussy Designer: Rhe Civitello Lead Animator: Jared Flynn Motion Designer:Mari Ray Animator: Tom Wilusz Animator: Vinnie Zullo

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