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PURO by Studio Sentempo, a nominee on Motion Design Awards PURO by Studio Sentempo, a nominee on Motion Design Awards

PURO

Avatar of  on Motion Design AwardsAvatar of  on Motion Design Awards
Studio Sentempo
Milano, IT
Video of the day - February 18, 2022
concept: 6.76design: 7.51motion: 7.56sound: 7.23How the score is calculated
final score: 7.27details
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About this video

PURO ASKED US TO REPRESENT THEIR NEW COLLECTION "ICON" CELL PHONE CASES. THE REQUEST WAS TO COMBINE AND EXPLAIN ALL THE PRODUCT FEATURES, FOCUSING ON ITS FLEXIBILITY, TWO MATERIALS, AND THE COLOR RANGE OF THE ENTIRE COLLECTION. THE WHOLE MOTION TRIES TO MERGE THESE FUNDAMENTAL ASPECTS BY TRANSLATING THEM INTO AN ENVIRONMENT WITH DELICATE TONES AND SOFT DYNAMICS. EVERYTHING IS TIED TOGETHER BY A FLUID RHYTHM CREATING AN ETHEREAL ATMOSPHERE.

About Studio Sentempo

Still image of PURO by Studio SentempoStill image of PURO by Studio Sentempo
Still image of PURO by Studio SentempoStill image of PURO by Studio Sentempo
Still image of PURO by Studio SentempoStill image of PURO by Studio Sentempo
Still image of PURO by Studio SentempoStill image of PURO by Studio Sentempo
Still image of PURO by Studio SentempoStill image of PURO by Studio Sentempo

Credits

3D Modeling: Alessandro Fantoni 3D Animation: Mario Coppola, Michele Gilioli

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